George Boyle
Maggie Sottero is a third-generation family-owned bridal gown company that has been designing timeless wedding dresses with a modern twist for today's classic brides. Their designs are inspired by adventure, romance, and an element of surprise, with dramatic silhouettes, lace bodices, and unique details. The brand, founded by Wayne and Lesley Webster and Dorothy Steiner, bears the namesake of Lesley’s great-grandmother, Margaret “Maggie” Sottero. Their wedding dresses are known for their intricate laces, glistening beadwork, and dramatic trains, with prices ranging from $1,815 to $2,850.
| Characteristics | Values |
|---|---|
| Brand Name | Maggie Sottero |
| Brand Founder | Wayne and Lesley Webster and Dorothy Steiner |
| Brand Namesake | Margaret "Maggie" Sottero (Lesley Webster's great-grandmother) |
| Dress Style | Classic, modern, romantic, dramatic, elegant, exotic, simple, vintage-inspired, unique, mermaid, fit-and-flare |
| Dress Features | Lace, beadwork, trains, thigh-high slit, satin off-the-shoulder sleeves, plunging sweetheart neckline, flutter sleeves, chiffon, lined bodice, sheer bishop sleeves, plunging V-neck, scattered lace, ruched bodice, classic V-neckline, buttons down the back, detachable train, floral lace, sheer bishop sleeves, plunging V-neck, scattered lace |
| Price Range | $1,815 to $2,850 |
| Customization Options | Sparkle tulle, lowering the back, creating a strapless neckline, removing long sleeves, variations in coverage, sleeve lengths, neckline styles, shapewear lining |
| Retailers | Alexandra's Boutique, The Bridal Collection, My Bridal Closet, Nearly Newlywed |
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What You'll Learn
Maggie Sottero's timeless wedding gowns
Sottero's gowns are known for their timeless style elements, blending modern features with tradition to create the perfect harmony. The collection offers a range of customizable options, allowing brides to add their personal touch by lowering the back, creating a strapless neckline, or removing long sleeves. Sottero also offers a selection of veils, overskirts, jackets, and sleeves to style with the gowns, ensuring that each bride's look is as unique as she is.
The price range of Maggie Sottero wedding gowns varies, with prices starting at $1,815 and going up to $2,850. The gowns can be found at select boutiques, including Alexandra's Boutique and The Bridal Collection, where experts are available to assist brides in finding their dream dress.
Maggie Sottero stands for love and love for all, including Mother Earth. As a third-generation family-owned company, they have committed to sustainability initiatives, including waste reduction and the use of lower-impact fabrics to reduce their environmental impact. For every bride who purchases a Maggie Sottero wedding dress, the company will plant a tree with One Tree Planted to support biodiversity protection.
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Classic and modern designs
Maggie Sottero's wedding dress designs are known for their combination of classic and modern elements. The brand caters to brides seeking elegant and ethereal looks with a classic vision, blending timeless style elements with modern features.
Maggie Sottero's designs are inspired by adventure, romance, and a touch of surprise, offering a refreshing take on bridal fashion. The collection features dramatic silhouettes, lace bodices, and unique details that showcase the brand's commitment to artistry and innovation.
The brand's core line, Maggie Sottero, embodies classic elegance with a modern twist. The gowns feature romantic 3D lacing, intricate beadwork, and flattering silhouettes ranging from fit and flare to ballgown styles. The Sottero and Midgley line, launched in 2006, offers high-end gowns for brides seeking a chic and statement-making look.
Maggie Sottero's designs are also known for their impeccable fit, coined as "Maggie Magic," ensuring that each bride's gown is as unique as her own love story. The brand's Personalize It! Program allows brides to further customize their gowns, adding sparkle tulle, adjusting necklines, or creating sleeve variations to reflect their individual style and personality.
With over 25 years of experience, Maggie Sottero has established itself as an industry leader, offering impeccable styling, incomparable fit, and size inclusivity, ensuring that every bride can find a dress that speaks to their unique style and makes them shine on their special day.
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$199
Unique details
Maggie Sottero's wedding dresses are known for their unique details, blending timeless style elements with modern features to create distinctive designs. Here are some of the unique details that set Maggie Sottero's bridal gowns apart:
- Combination of Classic and Modern Designs: Maggie Sottero wedding dresses seamlessly blend classic inspiration with modern touches. This fusion of timeless elegance and contemporary flair results in a refreshing take on bridal fashion, appealing to today's classic brides.
- Dramatic Silhouettes and Lace Bodices: Sottero's designs often feature dramatic silhouettes that make a statement. Lace bodices are another signature element, adding a romantic and elegant touch to the gowns.
- Intricate Details: The wedding dresses showcase intricate laces, glistening beadwork, and dramatic trains. These intricate details elevate the overall aesthetic of the gowns, ensuring that each bride wearing a Maggie Sottero creation stands out.
- Customisation Options: The brand offers a high level of customisation to make each bride's gown unique. Through the "Personalize It! Program," brides can add their personal touches to their gowns. Options include adding sparkle tulle, lowering the back, creating a strapless neckline, or removing long sleeves, among other customisation possibilities.
- Range of Styles: Maggie Sottero's collection includes a diverse range of styles to cater to different tastes and personalities. From dazzling and dramatic to elegant and exotic, or even simple and understated, the brand offers something for every bride.
- Attention to Individuality: Maggie Sottero understands that a wedding dress should reflect the unique style and personality of the bride. Through their exclusive shop experiences, they offer a full-service approach, where Master Bridal Consultants help brides find or create a dress that aligns with their vision, figure, and aesthetic.
- Sustainability Initiatives: As a third-generation family-owned company, Maggie Sottero is committed to sustainability. Their initiatives include waste reduction and resource conservation, ensuring that their environmental impact is considered alongside the beauty of their designs.
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Sustainability initiatives
As a third-generation family-owned company, Maggie Sottero is committed to sustainability initiatives to reduce its environmental impact. Here are some of the key initiatives they have implemented:
- Waste Reduction: Maggie Sottero actively works to minimize waste throughout their design and manufacturing processes. This involves optimizing their patterns to generate minimal fabric waste and implementing efficient cutting techniques. They also explore ways to repurpose or recycle any excess materials left over from the production of their gowns.
- Sustainable Materials: The company is committed to using sustainable and ethically sourced materials wherever possible. They prioritize working with suppliers and fabric mills that adhere to environmental and social responsibility standards. This includes using materials like organic fabrics, recycled textiles, or those with eco-conscious certifications.
- Packaging and Shipping: Maggie Sottero continuously evaluates their packaging and shipping methods to reduce their carbon footprint. They aim to use recyclable and biodegradable packaging materials, minimize the use of single-use plastics, and optimize their shipping routes to reduce emissions. The company also encourages their customers to recycle or reuse the packaging their gowns are delivered in.
- Longevity and Multi-Use: The brand understands the importance of creating gowns that can be cherished for generations. They emphasize the timeless and versatile nature of their designs, ensuring that their gowns are not just for one-time use. Many of their dresses are created with detachable elements, convertible features, or customizable options, allowing each bride to create a unique look that can be passed down or restyled for future occasions.
- Collaboration and Education: Maggie Sottero actively collaborates with industry partners and environmental organizations to stay updated on the latest sustainable practices and innovations. They also educate their customers and the broader community about the importance of sustainability in the fashion industry, offering tips and suggestions for more eco-conscious choices.
Through these initiatives, Maggie Sottero strives to balance their commitment to creating beautiful, romantic gowns with their responsibility to the environment, ensuring that their practices honor and respect Mother Earth.
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Customisation options
Maggie Sottero's wedding dress designs are known for their timeless elegance and romantic, modern elements. The brand offers a range of customisation options to ensure that each bride's gown is unique.
One of the most popular customisation options is the ability to add sparkle tulle to the gown, creating a magical effect that will make the bride stand out on their special day. Brides can also personalise their gowns by adding or removing straps and sleeves, with the option of a fun, detachable sleeve for those who want to add a touch of whimsy to their look.
For brides who want to make a statement, adding chic buttons to their gown is a subtle yet powerful customisation. Whether you choose to have buttons all the way down the hem or just a few down the back, this detail is sure to turn heads. The Yara gown by Maggie Sottero, for example, features gorgeous lace detailing and a flattering plunge neckline accentuated by covered buttons down the back for a romantic vintage feel.
The brand also allows brides to create a strapless neckline, lower the back of the gown, or remove long sleeves. Additionally, they offer a range of veils, overskirts, jackets, and sleeves to style with the dress, ensuring that each bride can create a look that reflects their unique style and personality.
Maggie Sottero's customisation options empower brides to design a gown that tells their love story and makes them feel like their best selves on their wedding day.
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Frequently asked questions
Maggie Sottero has been designing wedding dresses for several years. The brand, founded by Wayne and Lesley Webster and Lesley's mother, Dorothy Steiner, is named after Lesley's great-grandmother, Margaret "Maggie" Sottero.
The price of a Maggie Sottero wedding dress ranges from $1,815 to $2,850.
You can buy a Maggie Sottero wedding dress at The Bridal Collection, Alexandra's Boutique, My Bridal Closet, and Nearly Newlywed.
Maggie Sottero wedding dresses are known for their timeless and romantic designs with modern elements. Popular styles include Primrose, featuring floral lace and flutter sleeves, and Hattie, a mermaid-style gown with a plunging sweetheart neckline and oversized floral lace.
