Lyla Dejesus
Will Medina is a destination weddings expert, travel agent, and founder of the Destination Wedding University and Playbook. He helps brides create their dream weddings and also teaches other travel agents how to build lucrative businesses by specialising in destination weddings. Based in South Florida, Will serves clients around the world. He also mentors dozens of agents across the US in growing their romance travel businesses.
| Characteristics | Values |
|---|---|
| Name | Will Medina |
| Occupation | Travel agent specializing in destination weddings |
| Average group size | 50 guests |
| Sales | Around $1 million last year |
| Tools | Sunset Calculator, Trello, Acuity, Appy Couple, Active Campaign |
| Workshops | Destination Wedding Playbook |
| Agency | Destination Weddings Expert, LLC |
| Location | Based in South Florida, serves clients worldwide |
| Mentoring | Mentors dozens of agents in growing their romance travel businesses |
| Focus | Creating exceptional wedding experiences for brides and their guests |
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What You'll Learn
Will Medina's success as a destination weddings expert
Will Medina is a leader in the world of destination weddings. He is a travel agent who helps brides create their dream weddings and also mentors other travel agents in growing their romance travel businesses. Will's agency sold around $1 million worth of destination weddings in a year, with an average group size of 50 guests. He has been working full-time as a destination weddings expert for three years, during which he booked 11 destination weddings in his first year, 23 in his second, and is aiming for quality over quantity in his third year.
Will's success can be attributed to several factors. Firstly, he has a positive mindset and does not believe in the concept of a "bridezilla". He also has a focused social media marketing strategy, avoiding the time-consuming pitfalls of Instagram and Facebook. Instead, he utilizes other online tools to his advantage, such as Trello for sharing workflows and checklists with clients, Acuity for scheduling initial consultations, and Active Campaign for automating his client contact process while keeping communication consistent and personal. Will also leverages his strong presence in the agent community and on social media platforms to his advantage. He is a member of the Destination Wedding and Honeymoon Association (DWHSA), which has provided him with valuable resources and education in the industry.
Additionally, Will has created the Destination Wedding Playbook, a 15-week workshop for agents who want to specialize in destination weddings. He also founded the Destination Wedding University, which provides tools, techniques, and training for experienced travel agents to create exceptional wedding experiences. Will's success as a destination weddings expert is further evidenced by his ability to juggle a high volume of groups (around 23 per year) while also conducting comprehensive destination wedding workshops and maintaining a positive attitude. He achieves this by working smarter rather than harder and utilizing time management tools and automation.
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How Will Medina stays positive
Will Medina is a leader in the world of destination weddings. He is a travel agent who helps brides create their dream weddings and also mentors other travel agents in growing their romance travel businesses. He has an average group size of around 50 guests, and his agency sold around $1 million last year.
So, how does Will Medina stay so positive? It's part mindset; he claims there's no such thing as a "bridezilla". He also has a super-focused social media marketing strategy, avoiding the black hole of Instagram and Facebook. Instead, he uses social media to actively engage with his clients and the agent community. He also automates his client contact process to keep his communication consistent yet personal, using tools like Active Campaign.
Will also uses several other tools to stay organised and provide an exceptional service. For example, he uses a sunset calculator to ensure brides who want a sunset backdrop can schedule their wedding at the right time. He also uses Trello to share workflows and checklists with clients, Acuity to schedule free initial consultations, and Appy Couple, an online tool that helps clients with the wedding planning process.
Will is also a member of the Destination Wedding & Honeymoon Association (DWHSA), an organisation that educates and provides resources for destination wedding specialists. He also founded the Destination Wedding Playbook, a 15-week workshop for agents who want to specialise in destination weddings.
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Will Medina's social media marketing strategy
Will Medina is a leader in the world of destination weddings. He is a travel agent who helps brides create their dream weddings and also mentors other travel agents in growing their romance travel businesses. His agency sold around $1 million worth of destination weddings last year, with an average group size of 50 guests.
Medina's social media marketing strategy is an important part of his success. He is "crazy active" on social media, both within the agent community and with his clients. He avoids the "black hole" of Instagram and Facebook, instead using social media to his advantage without getting sucked in. He also automates his client contact process to keep his communication consistent yet personal. He uses Active Campaign to achieve this.
Medina also uses a variety of tools to help with the wedding planning process, including the online tool Appy Couple, which is part of his package. He also uses Trello to share workflows and checklists with clients, and Acuity to schedule his free initial consultations.
Medina's strategy also includes educating other agents on how to succeed in the destination wedding business. He founded the Destination Wedding Playbook, a 15-week workshop for agents who want to specialise in destination weddings. He also founded Destination Wedding University, which provides tools, techniques, and training to create exceptional wedding experiences.
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Will Medina's communication with clients
Will Medina is a leader in the world of destination weddings. He helps brides create their dream weddings and also mentors dozens of agents across the US in growing their romance travel businesses. Will is also the founder of the Destination Wedding Playbook and Destination Weddings Expert, LLC, a boutique travel agency that focuses on destination weddings to Mexico and the Caribbean.
Will's communication with his clients is automated yet personal. He uses a range of tools to stay organised and connected with his clients. For example, he uses the sunset calculator to ensure brides who want a sunset backdrop can schedule their wedding at the right time. Will also uses Trello to share workflows and checklists with his clients, and Acuity to manage his schedule and save time when scheduling phone calls.
Will is also very active on social media, which helps him stay connected with his clients and build his personal brand. He has a focused social media marketing strategy and does not get distracted by the "black hole of Instagram and Facebook".
Will also uses Active Campaign to communicate with his clients. This allows him to automate his client contact process and keep his communication consistent yet personal. Will's communication strategy is an important part of his success in the destination wedding business. He also provides online tools to help his clients with the wedding planning process, such as Appy Couple, which is part of his package.
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Will Medina's tools and techniques
Will Medina is a leader in the world of destination weddings. He is a travel agent who helps brides create their dream weddings and also mentors other travel agents in building six-figure businesses by specialising in destination weddings.
Medina's success is partly due to his mindset—he claims there's no such thing as a "bridezilla"—and his focused social media marketing strategy. He also automates his client contact process to keep his communication consistent yet personal.
Medina's tools and techniques include the following:
- Sunset Calculator: An app that helps brides who want a picturesque sunset as their wedding backdrop schedule their wedding at the right time.
- Trello: A platform that Medina uses to share workflows and checklists with his destination wedding clients.
- Acuity: A time management tool that helps Medina schedule his free initial consultations and reduces the back-and-forth in scheduling phone calls.
- Appy Couple: An online tool that helps Medina's clients with the wedding planning process.
- Active Campaign: A platform that automates Medina's communication with his clients while keeping it personal.
- Destination Wedding Playbook: A 15-week workshop for agents with some experience who want to specialise in destination weddings.
- Destination Wedding University: Provides tools, techniques, and training to experienced travel agents who want to create exceptional wedding experiences for couples and their guests.
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Frequently asked questions
Will Medina is a destination weddings expert and travel agent. He helps brides create their dream weddings and also helps other travel agents to build businesses specialising in destination weddings.
Will Medina is the founder of Destination Wedding University, which provides tools, techniques, and training for travel agents to create exceptional wedding experiences for brides and their guests.
The Destination Wedding Playbook is a 15-week workshop for agents who want to specialise in destination weddings.
Will Medina is a travel agent, not a wedding planner. However, he provides an online tool that helps his clients with the wedding planning process.
Will Medina organised 23 weddings in a year, with an average group size of 50 guests.
