
There are several options for those looking to buy or sell wedding dresses. Borrowing Magnolia, for instance, connects buyers and sellers, bringing together brides with similar styles. Stillwhite, Nearly Newlywed, and The Knot Vendor Marketplace are other platforms that connect dress buyers and sellers. Tradesy is another option, which comes with a money-back guarantee if wedding items are inauthentic. For those looking to sell their wedding dresses in person, local bridal resale shops are an option.
| Characteristics | Values |
|---|---|
| Websites that sell pre-owned wedding dresses | Stillwhite, Nearly Newlywed |
| Websites that sell new wedding dresses | Azazie, TheDressWarehouse, Nordstrom, Net-a-Porter, Reformation, Revolve |
| Price range of wedding dresses | Less than $100 to tens of thousands of dollars |
| Time to buy wedding dresses | About nine months before the wedding |
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What You'll Learn

Places to buy wedding dresses online
There are many places to buy wedding dresses online, with some retailers offering gowns at a lower price than in-store. It is important to do your research and consult an expert before buying a wedding dress online. You should also be aware of your measurements, as bridal gown sizes differ from typical dress sizes.
Azazie
Azazie is an online bridal boutique that offers a range of wedding dresses starting at $69. The company is committed to body-positive fashion and representing all bodies. They offer made-to-order dresses with fabric cut and hand-sewn upon order placement, reducing waste and environmental impact.
Luxe Redux Bridal
Luxe Redux Bridal offers designer wedding dresses at 20-90% off. They have a large collection of bridal samples from well-known designers, including Berta, Carolina Herrera, and Monique Lhuillier. The website provides detailed product descriptions, photos, and easy returns.
Anthropologie
Anthropologie is a well-known bridal gown site with an extensive collection of popular wedding dress designers such as Watters, Jenny Yoo, and Besa. They also offer their own brand, BHLDN, and a range of bridal accessories like veils, shoes, bags, and jewellery. Many of their luxury gowns are priced under $1,500.
Hebeos
Hebeos offers a massive range of wedding dresses, from elegant long-sleeve dresses to tea-length dresses perfect for a beach wedding. They have a variety of fabrics to suit any season or venue, such as satin for winter weddings and tulle for ballgown dresses. Hebeos also provides discounts on bulk orders.
Other Options
In addition to these online retailers, you can also explore second-hand options on platforms like Depop, Facebook Marketplace, eBay, or StillWhite. Some brick-and-mortar stores, such as David's Bridal, Macy's, and Nordstrom, may also have online options or sales. AFAROSE is another online bridal shop worth considering, offering designer wedding dresses and accessories at lower prices than traditional retail outlets.
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Places to buy wedding dresses in-store
There are a variety of places to buy wedding dresses in-store. Many brides opt for well-known retailers such as David's Bridal, Azazie, Lulus, and Anthropologie. David's Bridal, for example, often has sales and offers a wide range of options for brides on a budget. Similarly, Azazie offers a diverse collection of wedding dresses at affordable prices, with styles ranging from modern to classic, elegant to bohemian, and everything in between. Lulus also provides a curated selection of wedding dresses, with personal stylists available to assist you in finding your dream dress within your budget.
For those looking for a more unique or budget-friendly option, there are stores dedicated to reselling used dresses, such as Luxe Redux Bridal, which sells floor samples, and Park and Fifth, which offers beautiful dresses typically under $500. You can also try searching for "secondhand bridal" shops in your area, although some of these stores can still be quite expensive. Additionally, consider checking out StillWhite, which offers a large selection of sample gowns in like-new condition and provides a 10-day return option.
If you're open to purchasing a second-hand dress, platforms like eBay and Depop are great options to explore. Many sellers on these platforms are willing to meet and allow you to try on the dress before purchasing. This can be a more sustainable and cost-effective approach to finding your dream wedding dress.
Lastly, don't forget to consider the style of your wedding dress and whether you want something traditional or unconventional. Lulus, for instance, offers a range of casual wedding dresses, jumpsuits, and even bold options like black wedding dresses or prints for those who want to make a statement.
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Tips for buying a second-hand wedding dress
There are several online marketplaces for buying and selling second-hand wedding dresses, including Stillwhite, Nearly Newlywed, and Azazie. These platforms offer a wide range of options, from designer gowns to custom-made dresses, at affordable prices.
Do Your Research
Before committing to a purchase, it's essential to do your research. Understand the market, the available options, and the value of the dress. Compare prices and styles across different platforms and consider the condition of the dress.
Understand Your Preferences
Knowing what you want is crucial. Understand your preferences in terms of style, silhouette, and fabric. If you're unsure, consider visiting a traditional wedding dress salon first, as suggested by Lily Kaizer, owner of Happy Isles. This will help you learn your likes and dislikes, making it easier to narrow down your options when shopping second-hand.
Inspect the Condition
Pay close attention to the condition of the dress. Vintage gowns may have imperfections, and it's essential to determine whether these are merely cosmetic or affect the structural integrity. Delicate fabrics like organza and lace may have a limited lifespan, so consider if this aligns with your plans for the dress.
Prioritize Security
When purchasing online, prioritize security. Use platforms that offer secure payment methods and protect your personal information. For example, Stillwhite and Nearly Newlywed provide secure payment options and keep contact details private.
Consider Resale Value
Think about the potential resale value of the dress, especially if you plan to sell it after your wedding. A dress in great condition and under two years old can typically sell for 50% to 60% of its original retail price, depending on the designer.
By following these tips and exploring reputable online marketplaces, you can find your dream wedding dress at a fraction of the cost while embracing sustainability.
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Tips for selling a wedding dress
There are several online marketplaces and local consignment shops that buy wedding dresses. Some popular online platforms include Stillwhite, the largest global marketplace for pre-owned wedding dresses, Nearly Newlywed, and Kleinfeld Again. Facebook Marketplace and Instagram are also commonly used to sell wedding dresses.
Consider the pros and cons of selling
Selling your wedding dress can be a great way to recoup some of the costs of the wedding, with brides making back up to 60-70% of the retail price. However, it is important to manage your expectations, as it may take some time to find a buyer, and you may not get as much money as you had hoped. Additionally, some people choose to keep their wedding dress for sentimental reasons or with the hope of passing it down to their children.
Prepare the dress for sale
Ensure your dress is in pristine condition by having it professionally cleaned by a trusted dry cleaner immediately after your wedding. Proper storage is also essential to maintain the quality of the dress. Store it in a cool, dry place, away from direct sunlight, and use acid-free tissue paper and a breathable garment bag or box to prevent discolouration and maintain its shape.
Create an appealing listing
Use high-quality photographs from multiple angles, including close-ups of details, to showcase the dress to potential buyers. Include relevant information such as the designer, size, style, silhouette, fabric, and condition of the dress. A personal touch, such as sharing the story of your dress, can also appeal to buyers. Use SEO-friendly keywords in your listing, such as "wedding gown sell" or "selling bridal gowns," to make it easier for buyers to find your dress.
Be responsive and honest
Respond promptly to inquiries about your dress and be honest about its condition and any flaws. Offer additional photos or even video calls if requested. Good communication can lead to a faster sale and potentially a higher price.
Price the dress competitively
Research similar dresses on platforms for selling used wedding dresses to determine a competitive price. Consider the original price, condition, alterations, and current trends when setting the price. Generally, you can expect to receive 40-60% of the original retail price. Be open to negotiation, as buyers often expect to be able to bargain when purchasing second-hand items.
By following these tips, you can successfully sell your wedding dress and give it a new lease of life!
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Wedding dress styles and silhouettes
There are many different wedding dress styles and silhouettes to choose from, and understanding the differences between them can help you find your dream dress. Here are some of the most popular styles and silhouettes:
A-line: A-line gowns are universally flattering and complement all body types, especially pear-shaped, curvy, or petite brides. This style features a fitted bodice that flares out gently to create an "A" shape, accentuating the waist.
Ball gown: Ball gowns feature a fitted bodice that trails into a voluminous skirt, creating a dramatic and classic look. This silhouette is perfect for brides who want to feel like a princess and complements most body types.
Mermaid: Mermaid wedding dresses have a fitted bodice that hugs the body from the chest down to the knee, where it flares out in a dramatic finish. This style is perfect for showcasing your curves and is known to emphasize the waist and hips.
Trumpet: Trumpet gowns are similar to mermaid-style dresses but provide greater freedom of movement. They are fitted through the chest and waist before flaring out slightly around the knees, creating a sleek and feminine look.
Empire: Empire silhouettes feature a fitted bodice with a waistline that sits just below the bust, creating an elongated skirt. This style is flattering on all brides, especially those who want to elongate their body and draw attention to their bust.
Column: The column dress silhouette is streamlined and simple, with minimal interruptions from drastic seam lines. This style is often seen with a natural waistline and made from structured fabrics like taffeta, brocade, or organza.
Sheath: A sheath dress follows your natural body shape from top to toe, giving a snug fit that helps petite brides appear taller. It is a good choice for those who want to showcase their curves.
Fit-and-flare: This style is fitted through the bodice and hips and gradually flares out towards the hemline, creating a soft and romantic finish. It is a comfortable choice that accentuates your curves while allowing you to move freely.
In addition to these popular styles, there are many other options available, including jumpsuits, midi, mini, and pantsuits. Familiarizing yourself with the different wedding dress styles and silhouettes can help you narrow down your choices and find the perfect dress that suits your personality and body type.
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Frequently asked questions
There are several websites that specialize in buying and selling wedding gowns online, such as Stillwhite, Nearly Newlywed, Borrowing Magnolia, eBay, and Poshmark.
The process of selling a wedding dress online involves taking high-quality, clear, full-length photos of the dress from every angle in a well-lit environment. It is also important to provide detailed descriptions, including accurate measurements and information on any wear and tear.
Buying a second-hand wedding dress is a more sustainable and environmentally-conscious option, as it gives a pre-loved gown a second life and reduces the carbon footprint associated with the endless loop of consumption. Additionally, it can be a more affordable option for brides-to-be.
When buying a second-hand wedding dress, consider using a specialized website that offers buyer protection, such as Tradesy, which provides a money-back guarantee if wedding items are inauthentic. It is also important to carefully review the photos and descriptions provided by the seller and ask for additional information or photos if needed.











































