Deborah Chan
David's Bridal has launched a new resale program called Adored by David's, which will be managed by Arrive Recommerce. This program allows brides to sell their wedding dresses, along with bridesmaid and special occasion dresses, and accessories. The program offers a curated, dedicated online storefront with savings ranging from 40% to 50%. This initiative not only provides brides with affordable options but also promotes sustainability within the fashion industry by extending the life of these garments.
| Characteristics | Values |
|---|---|
| Name of the resale program | Adored by David's |
| Managed by | Arrive Recommerce |
| Items available | Secondhand wedding, bridesmaid and special occasion dresses, along with accessories |
| Savings | 40% to 50% |
| Loyalty program reward | One Diamond Loyalty point for each dollar spent on the site |
| Expansion plans | Introducing a store and mail-in trade-in program for authentic David’s garments |
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What You'll Learn
Adored by David's: David's Bridal's resale program
Yes, you can now sell your wedding dress to David's Bridal thanks to their new resale program, Adored by David's. Managed by Arrive Recommerce, the program offers secondhand wedding, bridesmaid, and special occasion dresses, along with accessories, through a dedicated online storefront at 40–50% off.
Here's how it works:
Selling Your Dress
David's Bridal will be introducing a store and mail-in trade-in program for authentic David's garments. This means that you can either bring your dress to a physical store location or mail it in to participate in the program. The dress must be in good condition, and you will receive a fair price for it.
The Buying Process
Arrive Recommerce will be responsible for receiving and inspecting the inventory, assigning value, and shipping items directly to customers. This ensures that buyers receive authentic and high-quality dresses. Members of David's Bridal's loyalty program will earn one Diamond Loyalty point for each dollar spent on the site, making it even more rewarding to shop through the resale program.
Benefits of the Program
Adored by David's offers several benefits to both buyers and sellers. For buyers, it provides an opportunity to purchase stunning, affordable dresses while embracing sustainability. It also expands the variety of dresses available, including vintage items. For sellers, it offers a convenient and reliable way to sell their pre-loved David's Bridal garments while also contributing to a more sustainable future for fashion.
So, if you're looking to sell your wedding dress, Adored by David's presents a great option, providing an easy and sustainable way to give your dress a new life while also earning you some money back.
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Managed by Arrive Recommerce
David's Bridal has launched a new resale program called Adored by David's, which will be managed by Arrive Recommerce. This program will offer secondhand wedding, bridesmaid, and special occasion dresses, as well as accessories, at 40-50% off through a dedicated online storefront.
Arrive Recommerce will handle the entire process, from receiving and inspecting the inventory to assigning value and shipping the items directly to customers. This means that if you're looking to sell your wedding dress, you can do so through this program. The process is simple and convenient, and you can earn money back from your dress while also contributing to a more sustainable future for fashion.
David's Bridal's decision to partner with Arrive Recommerce for this initiative has been applauded by industry experts. Rachelle Snyder, Co-founder and CEO of Arrive, praised the company for being a "first mover in launching the bridal industry's largest branded resale program to date." She highlighted the benefits of keeping valuable garments in use, such as providing accessibility, variety, and a sustainably driven selection for brides and wedding parties.
Through this partnership with Arrive Recommerce, David's Bridal is not only extending the life of their garments but also taking a meaningful step towards sustainability in the fashion industry. This aligns with the growing trend of consumers embracing secondhand goods, as indicated by Ebay's May 2024 Recommerce Report, which found that 70% of surveyed consumers planned to buy pre-loved items this year.
By choosing to sell your wedding dress through David's Bridal and Arrive Recommerce, you can be part of this sustainable movement while also reaching a wide audience of potential buyers.
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Secondhand wedding, bridesmaid, and special occasion dresses
There is a growing market for secondhand wedding, bridesmaid, and special occasion dresses. Buying secondhand is a great way to save money and still get your dream dress. It is also an eco-friendly option, as you are extending the life of a dress that has already been worn.
There are now many online platforms that specialize in preowned wedding dresses, such as Stillwhite, which offers over 95,000 wedding gowns for sale at a fraction of the cost of retail. You can find designer gowns, custom-made dresses, and sample dresses on these sites, and often, you can connect directly with the seller to discuss the dress and arrange a time to view or try on the dress.
Similarly, for bridesmaid dresses, there are sites like Nearly Newlywed, which offers new, sample, and used bridesmaid dresses at amazing prices. Buying secondhand bridesmaid dresses is a great option, especially for those looking to outfit multiple bridesmaids, as it can significantly reduce the cost.
Selling your wedding or bridesmaid dress after your event is also an option to recoup some of your money. Sites like Stillwhite and Nearly Newlywed offer an easy way to list your dress and connect with potential buyers.
Overall, the secondhand market for wedding and special occasion dresses offers an affordable and sustainable option for those looking to save money and find their dream dress.
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Loyalty program rewards
David's Bridal has a loyalty program called the Diamond Loyalty Program. It is the only program of its kind and boasts nearly 3 million members. Members can earn Diamond Points while shopping, receiving exclusive discounts and perks, and accessing gifts, including a free getaway or honeymoon. The program is open to brides, bridesmaids, mothers, wedding guests, and prom-goers 16 and older.
There are six tiers within the Diamond Loyalty Program: Welcome (0 to 999 Diamond Points), Glow (1,000 to 1,999 Diamond Points), Glitter (2,000 to 2,999 Diamond Points), Shimmer (3,000 to 3,999 Diamond Points), Shine (4,000 to 4,999 Diamond Points), and Sparkle (5,000+ Diamond Points). Members earn one Diamond Point for each dollar spent, both online and in-store.
The Diamond Loyalty Program has expanded its benefits beyond brides, now offering exclusive perks to the full wedding party, including the flower girl. There are two new reward tiers with lower thresholds to earn free gifts and perks: Glow Rewards and Glitter Rewards. Members can earn a free honeymoon or trip for two, depending on the number of points accumulated.
Additionally, members can save on bridesmaid and special occasion dresses, shoes, accessories, and alterations. There are also exclusive Diamond offers, such as 10% off The 8 Dress Edit Little White Dress Collection and 10% off dresses for bridesmaids, mothers of the bride, wedding guests, and flower girls, as well as shoes, accessories, veils, and dress alteration fees.
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Sustainability and accessibility
David's Bridal has recently launched Adored by David's, a resale program that aligns with the values of sustainability and accessibility. Managed by Arrive Recommerce, the program offers secondhand wedding, bridesmaid, and special occasion dresses, as well as accessories, through a dedicated online storefront at 40-50% off. This initiative not only provides affordable options for customers but also promotes sustainability by extending the life of these garments, reducing waste, and encouraging circular fashion.
The program is designed to be sustainable and accessible. By partnering with Arrive Recommerce, David's Bridal ensures that pre-loved dresses are inspected, valued, and shipped directly to customers, maintaining quality and convenience. This approach aligns with the growing consumer interest in pre-owned items, as highlighted in eBay's May 2024 Recommerce Report, which found that 70% of surveyed consumers planned to purchase second-hand goods.
David's Bridal's resale program offers a curated selection of dresses and accessories, ensuring accessibility and variety for brides and wedding parties. This initiative sets a new industry standard, as praised by Rachelle Snyder, Co-founder and CEO of Arrive, for its positive environmental impact and provision of accessibility and variety in the bridal industry. The program also includes plans to introduce a store and mail-in trade-in program for authentic David's garments, as well as vintage items, further enhancing sustainability and accessibility.
Additionally, the Adored by David's program integrates with the retailer's loyalty program, allowing members to earn Diamond Loyalty points for their purchases on the site. This integration encourages repeat business and fosters a community of loyal customers who value sustainability and accessibility.
For those looking to sell their wedding dress, platforms like Stillwhite, the largest global marketplace for pre-owned wedding dresses, offer an alternative option. Stillwhite provides a platform to connect directly with buyers, ensuring privacy, secure payments, and the opportunity to recoup most of the dress cost.
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Frequently asked questions
Yes, David's Bridal has introduced Adored by David's, a resale program that will be managed by Arrive Recommerce. You can sell second-hand wedding, bridesmaid and special occasion dresses, along with accessories, through a dedicated online storefront.
Arrive Recommerce will be responsible for receiving and inspecting the inventory, assigning value and shipping items directly to customers.
Your dress will be sold at 40% to 50% of its original price.
Members of the retailer’s loyalty program will earn one Diamond Loyalty point for each dollar spent on the site.
